Successful teams are based on accountability. What does this mean for your business?



No team can successfully operate without accountability.

From the top down, everyone is accountable and management is responsible for creating a culture of accountability in all teams and departments. Accountability builds confidence in your team and comes from all members knowing they have each other’s back, working together to achieve a single purpose, goal or vision.

A lot has been written about team accountability and the importance accountability plays in successful business or ventures (whether that be in sport, music, technology or arts), but what if the same team accountability concept is applied to the world of commerce where every business is “team member” in the pursuit of a vision, goal or purpose?

If we believe a business forms part of a collective, working with a group of like-minded businesses (partners) towards a common goal, then it is the same as working with your own team. The difference is your business partners now become an extension of your team. That is to say, you and your partners are now accountable and reliant on each other for success.

Business partnerships always start with the best intention in mind, sealed with a handshake (link to article 94). This handshake becomes a commitment that you and your partner will both play your respective role and fulfill the promise you have made to each other. Over time, the ability to consistently fulfill promises leads to trust and a reputation (link to article 2) that becomes your most powerful differentiator.

If you are providing a good or service, the promise is to deliver on your obligation on time and quality. If you are a customer, then it’s becoming a good customer (link to article 93) and honour the commitment to pay for goods or services on-time.

On face value, delivering the goods and services is often the most complex and is where focus on accountability is the greatest.

In reality though, whilst the act of getting paid should be a given, it is the hardest and most stressful process where business accountability collapses.

There are procurement and e-commerce platforms that introduce and automate accountability into the buying and selling process.

When it comes to the ‘last mile’ of getting paid or automating your bill payments, it is a 2 part process. The use of incentives such as early payments discounting as well as a 1 platform approach for your business (link to article 21) is a great strategy.

As long as you have the technology that enables you to automate the brokering of discounts, real time calculation and policing of the discounts and enforcement of credit terms to make payment a breeze, the “last mile” accountability suddenly becomes automated and easy.

Great businesses thrive when their team and partners succeed together.

There’s no better way than to make accountability the focus of all partnerships by using the right technology to make accountability easy.